I have never given a dime to Facebook and it's likely you haven't either.
So how are they so stinking rich?
Facebook is huge! Their stock is about $160 a share. How is this possible?
They are so rich because of competition for YOUR attention.
They want to make a living off your attention, and it's happening!
Facebook sells advertising. It's about 82% of it's income.
Advertising only works when you have the attention of your target customer. (That's you!)
The advertisers pay for it, but you give it away for free!
Your attention has value!
Your attention directs your life!
Proverbs 4:20-27New American Standard Bible (NASB)
20 My son, give attention to my words;
Incline your ear to my sayings.
21 Do not let them depart from your sight;
Keep them in the midst of your heart.
22 For they are life to those who find them
And health to all [a]their body.
Incline your ear to my sayings.
21 Do not let them depart from your sight;
Keep them in the midst of your heart.
22 For they are life to those who find them
And health to all [a]their body.
Are they evil?
I don't think so.
I think Facebook is building on a desire we all have to connect with others and share our lives.
Let's not forget though, that where we put our attention will ultimately be where we end up.
Don't give your attention cheaply!
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